Mr Price is looking for a dynamic Brand Manager with 4-5 years' experience in a Marketing position, preferably in a fashion retail environment. Must have a solid understanding of core marketing principles, display high levels of attention to detail, have a passion for fashion and be able to multi-task in a fast-paced environment.
Brand management:
- Execute retail merchandising & promotional marketing plans and operational functions to company standards.
- Develop briefs for the creative team, ensuring they are aligned with the seasonal marketing strategy.
- Develop content plans (shoots, digital and social plans) according to allocated budgets.
- Manage certain aspects of multiple omni-channel campaigns across departments (working alongside Brand Head).
- With Brand Head, critically analyse creative work against marketing briefs.
- Brief in paid digital media (meta, YT, Tik Tok etc.) against campaign objectives and target audience.
- Track that budgets for each project are managed efficiently.
- Analyse omni channel results/data and work with marketing effectiveness team on smaller campaign reports.
Team Collaboration:
- Develop strong relationships and work closely with all key stakeholders including brand team, merchants, creatives, shoot team, ecommerce and visual merchandise.
- Minimum of 4-5 years in a Marketing position, preferably in a fashion retail environment
- A relevant Marketing qualification (diploma or degree)
- Experience in conceptual and operational elements required to drive successful campaigns
- Solid understanding of core marketing principles including below and above the line marketing.
- Good understanding of social media and digital marketing
- Can work and think strategically.
- High energy level and must have a passion for fashion.
- Advanced communication (written and verbal), strong numerical ability, organizational, and problem-solving skills.
- Strong interpersonal skills, including effective presentation and listening skills.
- High proficiency in Microsoft Excel, Word, PowerPoint and Outlook
- Attention to detail, Ability to prioritize and multi-task.
- Ability to work in a fast-paced environment.
Mr Price Group Limited is an equal opportunity employer and is committed to Employment Equity.