WHO WE ARE AT BASH
We are a team of leaders, bold thinkers and friends, and we’re on a mission to create remarkable omni-channel experiences for our customers.
We believe that by being Bold, Accountable, Simple and Human, our values will lead us forward, keeping us real, connected and directed.
By leveraging the power of technology and exceptional talent, we are building products that bring the physical and digital world together to create communities that prosper. This journey requires grit, ambition and teamwork as we transform SA retail for the better.
And we’re only just getting started. Now is the time to jump onboard.
Are you passionate about developing people and creating exceptional learning experiences?
We’re looking for a passionate w to join our Omni Enablement team. You’ll play a critical role in providing end to end delivery of impactful learning experiences to scale the adoption of our digital- sales technology across our stores.
This job is for you if you want to play a key role in shaping memorable omnichannel customer experiences.The job role of the Trainer is based on the road and within Bash Offices, going to various store locations to carry out essential training. We are looking for someone who will ultimately be:
- A brand ambassador: bringing our Bash values, products and services to life to empower teams to never miss a sale
- A coaching partner to our brands and stores - offering engaging on the ground training, a fresh approach to coaching and relaying feedback to help us uncover new opportunities and, of course, drive sales.
- A retail specialist building strong tech product knowledge and mastering day to day sales and service and bolster our team's adoption of Bash tech-led retail solutions
WHAT YOU’LL DO
- Assist in the development of engaging content — including workshops, toolkits, quick reference guides, videos, and playbooks.
- Deliver practical, high-impact training programs focused on omni selling, digital tools, and new product initiatives.
- Facilitate onboarding and upskilling of in-store staff, store managers, and area leaders to ensure confidence in digital-assisted selling.
- Conduct in-store visits to observe, coach, mentor, and gather direct feedback from frontline teams.
- Identify training gaps and learning opportunities through field feedback, performance data, and learner insights.
- Develop a dynamic training calendar in collaboration with TFG Brands
- Collaborate cross-functionally with TFG Brands, Bash Sales Leads, Ops, Product, and Change teams to ensure consistent messaging and alignment.
- Support initiative rollouts by creating aligned enablement content and facilitating knowledge transfer across store teams.
- Track training participation and engagement through attendance records, completion tracking, and follow-ups.
- Measure training effectiveness using feedback surveys, on-the-job assessments, and commercial performance metrics.
- Continuously update training content in line with product changes, feature updates, and evolving customer journeys.
WHO YOU ARE:
This job is for you if you have:
- 3+ years’ experience in sales training, enablement, coaching, ideally within a retail or omni-channel environment.
- Must have a valid Driver’s License and own reliable transport
- Proven ability to design and facilitate training that drives measurable sales and performance results.
- Strong coaching, facilitation, and communication skills — able to energize and engage teams across different levels.
- Field-ready mindset — willing and able to spend time in stores to support, observe, and gather feedback.
- Ability to collaborate with multiple departments while keeping learners at the center.
- Familiarity with modern learning techniques including digital learning tools and coaching frameworks
- A natural passion for retail, team development, and customer experience
JOINING THE BASH TEAM
We empower our people to choose where they would like to do their best work, with the tools they need to get there but we also encourage our teams to travel so we can also make magic happen face to face. Our offices are a vibe, which doesn’t hurt. They are decked out to make collaboration easy and help our team create lasting connections with each other. We bring teams together for planning, celebration, ideation and onboarding, and more.
BASH PERKS
Our perks are supercharged by our intangible benefits, like the optionality that comes with building a hyper growth business, being surrounded by the best talent in the biz and building great products that wow our customers and drive growth for our country.
Best of the Best - The wealth of talent we have will surprise + inspire you
Security within a startup - The best of both worlds. TFG's buy-in lets us invest in the people and initiatives we believe in.
Agency and Optionality - Use the ambition and collective force of our talent to drive your career in the direction you dream.
Connection and Friendship - We make sure you connect, laugh and have fun with the team. Play hard, work hard vibes.
Top $$ - The best people, in the right roles, earning at the top tier.
Your Time - We’ve got generous paid holiday, wellbeing leave and even Birthday leave for you to enjoy when you need it.
Exclusive Shopping Discount - Save when you shop across over 500 brands in-store and on bash.com.