takealot.com, South Africa's leading online retailer, is looking for a highly talented Senior Marketing Manager (TakealotMORE) to join our Customer Insights team.
This is to drive the conceptualising, implementing and management of ongoing marketing campaigns to drive growth for TakealotMORE.
We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.
This position reports to the (Group Head of TakealotMORE)
Your responsibilities will include:
- Collaborate with the Product team to develop, coordinate and implement relevant Conceptualising, implementing and management of ongoing promotional marketing campaigns to drive adoption and retention for TakealotMORE.
- Own, update and maintain the promotional calendar for TakealotMORE
- Initiatives, including how they tie into Takealot and Mr D plans.
- You will need to develop an in-depth knowledge of each consumer target market group to craft meaningful promotional strategies.
- Work closely with the merchandising team and partner brandsto improve customer conversion within TakealotMORE customer journeys and ensure objectives are met, projects and campaigns are actioned
- Campaigns and promos that are aligned with the overall promo calendar and relevant business objectives.
- Drive new feature launches and create sustainable educational content on product features and differentiators.
- Briefing and operational management and coordinating of the various campaigns.
- Sourcing partnership opportunities with big brands in the market and engaging in ongoing strategies to unlock the potential of those partnerships.
- Engagement with the brand team on through the line Takealot and Mr D campaigns
- Engagement with the social media team on monthly content planning and preparation, as well as paid influencer partnerships
- Liaise with partner marketing teams for joint campaigns
- Work with internal specialist teams on creating and implementing performance media and CRM strategies to grow TakealotMORE
- Work with Mr D marketing representatives to cross-sell and access new shoppers from their customer bases.
- Monthly, Weekly, and daily reporting of campaign and promo performance.
Qualification & Experience:
- Bachelor’s degree in business, Marketing, or Communications.
- A minimum of 5 years retail and marketing experience
- Experience working across marketing channels - Digital, ATL, Partnerships - with demonstrable results.
- The candidate will have had regular interaction at the executive level.
- An understanding of Loyalty Programmes or Subscriptions advantageous.
- Proven track record of delivering projects.
Attributes Required:
- A strong strategic thinker who has worked with C-level executives
- An ability to craft plans to create promotions and generate orders.
- An analytical mind and an ability to craft a retail marketing strategy based on sales figures and targets.
- An understanding of e-commerce and the key levers that drive sales in an e-commerce environment.
- A highly driven individual who is motivated to drive meaningful sales revenue for the business through retail marketing initiatives including - promotions, product launches and co-marketing opportunities with brands and third parties.
- A person who is a very strong relationship builder and can unlock opportunities with brands and third parties.
The Environment:
- takealot.com employees are entrepreneurial and dynamic, smart, customer- centric, fun and have the shared ambition of takealot.com being the leading e- commerce company in Africa.
- We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
- We are short on ego and high on output.
- We are doers and not only thinkers, its all in the execution after all.
- We love what we do and what we are creating.
- We seek to employ an Extra Ordinary Mind who is Smart, has Integrity, and is Hardworking.
If you meet the above you are an Extraordinary Mind so come and join us!
Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply.