General Manager

THE WEDDING BOUTIQUE

Job Description: General Manager

Location: Cape Town & Johannesburg (National Oversight)
Department: Retail Operations
Reports to: Director / Owner

Job Summary:

As the General Manager of The Wedding Boutique, you are responsible for overseeing and managing the day-to-day operations of both boutique locations in Cape Town and Johannesburg.

You will lead the team, manage resources efficiently, and ensure the seamless execution of business operations to deliver a consistently exceptional bridal shopping experience.

Your role is to ensure every department functions at its best—from sales and service, to operations, stock, alterations, staff development, and performance.

You will be a strong leader, strategic thinker and results-driven operator, who takes full accountability for store performance and team success.

Key Responsibilities:

Operations Management

• Oversee daily operations across both boutiques, ensuring consistency, efficiency and excellence in customer experience.
• Manage the boutique environment, ensuring each location maintains high standards in cleanliness, organisation, and visual appeal.
• Monitor and oversee all boutique systems and processes including appointments, cash-up, data recording, and client tracking.

Team Leadership & Staff Management

• Lead, motivate, and support all team members including Sales Consultants and the Alterations team.
• Conduct regular team meetings to align staff with business goals, updates and client service expectations.
• Assist with recruiting, onboarding and training new staff.
• Monitor staff performance, conduct reviews and foster a high-performance culture.
• Ensure team accountability through pipeline reviews, lead tracking and weekly check-ins.

Sales & Client Experience

• Set, monitor and exceed sales targets across both stores.
• Support the team in executing sales strategies and upselling opportunities to increase transaction value.
• Ensure a consistently high standard of client service throughout the customer journey.
• Step in for consultations when necessary to assist during peak times or support new clients.
• Monitor client payments and assist in resolving any payment or service issues efficiently and professionally.

Inventory & Stock Management

• Oversee stocktake procedures and inventory levels at both stores.
• Coordinate all stock ordering, receiving and recording of new orders, both for store inventory and client-specific purchases.
• Monitor stock performance and collaborate with buyers or suppliers as needed.

Financial Oversight

• Manage budgets, ensuring operational and financial targets are met.
• Analyse monthly and quarterly financial reports to identify areas to reduce costs and increase profitability.
• Track revenue and ensure daily cash-ups and transaction reporting are accurate and up-to-date.

Marketing & Brand Engagement

• Collaborate with marketing teams or take initiative in executing boutique-level campaigns and promotions.
• Assist in the planning and execution of Sale Days, special events and in-store promotions.
• Monitor and respond to customer feedback and online reviews to uphold the brand’s reputation.

Administration & Systems

• Maintain accurate and organised digital records using Google Drive, Excel spreadsheets and boutique-specific software.
• Ensure the 5-Ways Lead Tracker and Revenue Tracker are completed accurately and regularly.
• Maintain operational documentation, SOPs and reporting systems for easy access and compliance.

Working Conditions:

• This is a full-time leadership role with flexible hours required, including weekends and occasional public holidays.
• Travel between Cape Town and Johannesburg stores will be required.
• Hands-on involvement during peak trading periods, bridal expos, and major events.

Qualifications & Experience:

• Proven experience in multi-store retail management or senior store leadership, ideally within fashion, bridal, or boutique sectors.
• Strong leadership and team management skills with a track record of building high-performing teams.
• Excellent understanding of sales strategy, client relationship management and boutique retail operations.
• Sound financial acumen with experience in budgeting, reporting and performance analysis.
• Proficient in Excel, Google Suite, POS systems and CRM tools.
• Highly organised, with exceptional attention to detail and a proactive, problem-solving mindset.
• A passion for bridal fashion, customer service excellence, and making a positive impact on clients’ most memorable day.

Join THE WEDDING BOUTIQUE as General Manager and lead a team that brings bridal dreams to life.

Your leadership, experience, and passion will shape the journey of every bride who walks through our doors.

Job Type: Full-time

Pay: R400 000,00 - R600 000,00 per year

Experience:

• Retail Management: 3 years (Required)

License/Certification:

• Drivers Licence (Required)

Willingness to travel:

• 25% (Required)

Work Location: In person

Application Deadline: 2025/06/30
Expected Start Date: 2025/08/01