Brand Marketing Specialist
Ready to bring passion into your career?
A global leading skincare and make-up company, Clarins Group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Its raison d’être is "making life more beautiful, passing on a more beautiful planet".
Operating in more than 150 countries, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.
Because our 8,000 talents are unique, we are committed to promoting diversity in all its forms.
Do you want to help write the next chapter of our story?
OVERVIEW OF THE POSITION
To drive the successful execution of Clarins' brand strategy across retail, digital, and CRM platforms by leading integrated campaigns, managing omnichannel assets, and guiding the work of the CRM and Online Brand Specialists. The Brand Specialist ensures that all touchpoints reflect Clarins' premium positioning and align with both global brand direction and local market needs.
DUTIES AND RESPONSIBILITIES
Campaign Management & Brand Execution
- Lead the 360° rollout of product launches, seasonal activations, and hero product campaigns.
- Adapt and localize global campaign materials, messaging, and visuals for the South African market.
- Ensure consistent brand expression across all customer touchpoints: retail, digital, CRM, media, and influencer content.
- Build relationships with in store teams in each area and support them when requested.
- Implement regular update meetings or calls (coastal field employees) to assess needs.
- Build relationships with suppliers and retailers.
- Work with the Trade Marketing / Marketing manager to ensure that all visual elements are delivered timeously to stores on all launches, promotions, and events.
- Ensure in-store and online visual identity is fully aligned with Clarins' brand standards.
- Maintain consistency in imagery, tone, and execution across retail, digital, and online platforms.
- Review visual merchandising and digital asset implementation to deliver a cohesive premium brand experience.
- Review and execute an effective sampling and tester strategy at counter, aligned to promotional calendars and launch priorities.
- Monitor pricing across all channels, track market trends, and make strategic recommendations for adjustments to maintain competitiveness and brand value.
- 3-5 years of marketing experience in beauty, fashion, luxury, or premium FMCG sectors
- Strong background in brand and campaign management, with retail or trade marketing exposure
- Experience working with or managing CRM and digital marketing functions
- Solid understanding of ecommerce and omni-channel strategies
- Proven ability to manage budgets, timelines, and external agencies or suppliers
- Degree or diploma in Marketing, Communications, or Brand Management
- Strong project and time management skills
- Excellent communication, presentation, and interpersonal abilities
- Attention to detail with a refined, luxury brand aesthetic
- Ability to manage and mentor junior team members
- Comfortable working with data, reporting, and ROI evaluation
- Proficient in PowerPoint, Excel, and digital content tools (Meta platforms, etc.)
If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.
About Clarins Group
A B-Corp certified global leading skincare and make-up company, Clarins group is the embodiment of a committed family history, with a fie&rce passion for innovation and spirit of independence. Our purpose "making life more beautiful, passing on a more beautiful planet," is a core commitment outlined in our by-laws.
Operating in more than 150 countries thanks to our 8,000 employees worldwide, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.
In line with our dual CSR mission of ‘Caring for people, caring for the planet’ we take pride in offering a rewarding yet challenging work environment where everyone can thrive.
This culture allowed us to achieve the certification of Forbes' World’s Best Employers 2024 and Forbes' World’s Best Employers 2024.
To learn more about our group and our commitments to people, visit www.groupeclarins.com.
Equal opportunity employer
We believe in making life more beautiful for our employees and our customers.
Inclusion and diversity are firmly grounded in our core values. We strive to achieve inclusiveness, and we foster an equal-opportunity culture where everyone can reach their full potential and do their best
work.
We welcome applications from all backgrounds and are a member of the ILO (International Labor Organization) and the Employers Network for Equity and Inclusion (ENEI).
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