Influencer and Affiliate Executive - Social Media Executive

Affiliate Executive - JD - South Africa Based

About Somerce
We are a young, lively, and enthusiastic TikTok Shop agency, based in London, with a hybrid working rhythm. Our team is dedicated to helping brands maximise their presence and sales on TikTok. We are passionate about driving growth and innovation in the e-commerce space, and we are seeking an ambitious business affiliate executive to lead on support on managing our clients.

As an Affiliate Executive, you will also be responsible for developing and executing strategies to grow and optimise our clients' TikTok Shops. You will leverage your expertise and experience to support multiple brands, driving revenue growth and enhancing their presence on TikTok. The ideal candidate will have a proven track record of success in managing TikTok Shops.

Key Responsibilities:

Content Production

• Create and edit innovative TikTok content that aligns with brand tone and objectives
• Develop and oversee content calendars and creative direction
• Collaborate with content creators and junior team members to ensure consistency and quality

Affiliate Management

• Outreach, onboard, and lead on all comms for our clients’ affiliates
• Manage the affiliate community chats and ideate new competitions/incentives to grow the clients’ Affiliate GMV
• Find new ways to keep our affiliates engaged

TikTok Shop Management

• Oversee day-to-day operations of client TikTok Shops
• Manage and optimise product listings, inventory, and promotions
Conduct affiliate outreach and monitor affiliate centres for performance and compliance

Strategy & Performance Optimisation

• Lead strategy development to grow TikTok Shop sales and engagement
• Support junior team members in developing understanding of TikTok platform features, trends, and algorithm behaviour
• Use performance data to adjust campaigns and strategies for continual improvement
• Analyse market trends, competitors, and consumer behaviour to inform insights

Client Management & Communication

• Act as a primary contact for key clients, maintaining strong and responsive relationships

• Deliver regular performance reports and strategic updates
  

Cross-Team Collaboration

• Work closely with internal marketing, creative, and affiliate teams to deliver integrated strategies
• Collaborate with influencers and external partners to boost visibility and sales
Assist leadership in the preparation of high-level updates for internal and external stakeholders

Team & Learning Culture

• Support Account Executives in learning TikTok Shop mechanics, strategy, and client communication
• Foster collaboration and knowledge sharing across the team
• Contribute to training and onboarding of junior staff where needed
• Participate in team activities and culture-building initiatives

Essential Experience & Skills

• Ideally 1–3 years’ experience in affiliate marketing, influencer management, or e-commerce
• Proven ability to outreach, onboard, and manage affiliates or content creators is desirable
• Excellent written and verbal communication skills in English (client-facing role)
  Ability to create and manage content calendars and basic editing of TikTok-style video content
• Solid skills in data interpretation and performance analysis (using tools like TikTok Shop data centre, spreadsheets, affiliate dashboards)
• Highly self-motivated, with a start-up mindset and ability to work autonomously
• Comfortable working in a fast-changing, remote team environment
• Creative thinker, with a hands-on attitude toward problem-solving and ideation
• Strong organisational and time management skills across multiple clients or brands
• A natural relationship builder, able to engage creators, clients, and internal stakeholders
• Ideally familiarity with tools such as Canva, CapCut
• Experience supporting or leading affiliate competitions, incentives, or gamified campaigns
• Understanding of e-commerce metrics such as GMV, conversion rate, CTR, and CPA
• Based in South Africa, ideally based in Cape Town
• Comfortable working in a UK-aligned timezone (SAST / GMT+2) for collaboration
• Willingness to occasionally work flexible hours to align with creator/client schedules