SEO Strategist

Outliant
R 132 689 - R 168 014 a year
Johannesburg, Gauteng
Full time
1 week ago

About Us
Outliant is a fully remote, US-based digital product development and startup consulting company, proudly acquired by Ignite Visibility. We specialize in bringing visionary ideas to life through intuitive, high-performing digital products.

Our globally diverse team is made up of passionate creators, designers, and engineers who thrive on collaboration, innovation, and pushing boundaries. We believe in the power of blending work and play to foster personal growth, bold thinking, and creative freedom.

Now, as part of Ignite Visibility, we’re entering an exciting new chapter—expanding our reach, enhancing our capabilities, and continuing to build exceptional digital experiences that make a real impact.

About the role:

Are you an SEO leader with local SEO and franchise SEO expert looking for your next great career opportunity? If so, Ignite Visibility, a fast-growing digital marketing company based in San Diego, CA US with an office in Orlando, FL, and a fully remote team. We are looking for a talented international SEO Strategist (supervisory level of experience) to join our team full-time. This is a team lead supervisory role; thus, you must be a senior SEO leader and must be able to work U.S. business time, Eastern Standard Time.

Seniority Level: Senior Level

Responsibilities:

Strategy Development:

  • Create comprehensive SEO national to local strategies for franchise accounts.

  • Prioritize hyper-local optimization and unique franchise challenges.

  • Lead the implementation of the SEO playbook for franchise accounts.

Oversight and Mentorship:

  • Mentor and guide SEO coordinators, specialists, and project managers.

  • Conduct regular team meetings to align on best practices.

  • Provide solutions for complex SEO challenges.

Delegation:

  • Must have leadership and delegation expertise

Performance and Analysis:

  • Analyze performance metrics to identify opportunities and risks.

  • Lead quarterly business reviews (QBRs) with franchise stakeholders.

  • Oversee the execution of location-specific and brand-wide SEO initiatives.

Team Building:

  • Mentor a team (project managers, specialists, coordinators, and interns)

  • Help with methodologies and provide strategic insight to team members

  • Lead weekly or biweekly 1-1 calls with direct reports

  • Hold weekly meetings (when we don’t have pod or department meetings) to train or consult with team members

Qualifications:

  • Must have 6+ years of experience in SEO

  • Expert in GA and Google Tag Manager

  • Agency digital marketing experience is a must

  • Must have leadership and supervisory experience

  • Franchise and multi-location SEO is a must

  • Must be knowledgeable of on-site SEO and link building

  • Must have done a keyword assignment

  • Must have excellent communication skills

  • Must have knowledge of social media and how it relates to SEO

  • Must have knowledge of technical SEO items

  • Must have knowledge of WordPress and blogging

  • Must have knowledge of Facebook, Twitter, Google+, LinkedIn, YouTube

  • Must have client-facing experience

Why Ignite Visibility?

  • A collaborative environment focused on client success and career development

  • Fully remote workforce with optional San Diego office

  • Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)

  • Named Fastest-Growing Private Companies in San Diego (2016-2020)

  • Named Best Places to Work in San Diego 2017, 2020

  • Named Inc. 5000 Fastest Growing Companies 2017-2020

Ignite Visibility is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status, or any other status protected by state or federal law.

Important Notice

To ensure the legitimacy of job opportunities, we strongly recommend that you solely rely on positions posted here on our official website: outliant.com/careers.

All our current job openings require video interviews conducted in either or both synchronous (via Google Meet) and asynchronous (via Willo) formats. Kindly refrain from accepting offers that appear suspicious. For any inquiries or concerns, feel free to reach out to us via email at recruitment@outliant.com.

Please be assured that we are fully committed to maintaining integrity in our hiring process.

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