This role provides administrative support in translating brand strategy into visual merchandising guidelines and coordinates the execution of in-store visual merchandising and other related adhoc activity. This role ensures that displays are implemented effectively by assisting with planning, logistics and developing store communication as well as monitoring execution. All activities are for the benefit of optimising customer experience and ultimately the goal is to drive customer engagement at store level through display that converts to increased transactions which meets business commercial objectives.
Visual Brand Merchandising
- Implement the brand's seasonal VM strategies aligned with brand identity and sales objectives.
- Assist in the planning, preparation and distribution of VM guidelines, briefs and display plans.
- Implement all seasonal and generic displays, in-store signage, window displays and product presentations.
- Coordinate the product handovers for display and signage purposes working closely with brand team.
- Prepare and distribute store communications and new store plans, training manuals to ensure consistency in execution.
- Execute ad hoc projects in the VM team when required to implement improvements in store layout, fixturing and drive clearance.
- Assist with testing and trial of new fixtures and fittings in preparation for business case presentations.
- Attend to store requests, snag lists through regular virtual checks and tours to drive consistency.
- Prepare and distribute VM toolkits. Collect execution feedback to ensure consistency and accuracy in implementation.
Production Management
- Coordinate the production process from sending items to print, dispatch, and delivery to stores.
- Be hands on when necessary, in stock handling and setting up mock shops for fixture testing.
- Maintain a tracking timeline visual calendar to plan and respond to changes in order to meet deadlines.
- Compile briefs to the brand and design team for signage and internal comms. Implement sustainable production practices to enhance efficiency.
- Be hands on in dispatching correct store quantities and maintain a healthy stock on hand.
Store Efficiencies and Comms
- Collate insights from store POS/VM audits into briefs to suppliers to ensure all stores have consistent inventory.
- Track the store inventory and dispatching to new stores and existing stores.
- Create optimised store layout for new and existing stores by designing floor plans and using guidelines.
- Implement efficient processes for applying and maintaining VM standards.
- Receive all store queries regarding signage, display or merch execution and prepare comms in response.
Budget Management & Reporting
- Track and monitor the visual merchandising budget.
- Assist with supplier consultation and collecting quotes for store fixtures and signage. Compile regular reports on production costs, VM effectiveness, and return on investment (ROI).
- Ensure all vendors are up to date and month end finance deadlines are met.
- Analyse performance metrics to evaluate impact of visual merchandising strategies.
- Compile and prepare reporting documents, photos and summaries of visual merchandise interventions alongside sales data for internal review.
Trend Analysis & Research
- Keep up to date with industry trends and competitor activities to contribute to future VM plans.
- Compile reference mood boards on trends from global and local market trends for briefs.
- Implement customer and store surveys and compile feedback for future insights.
- Matric
- Qualification in design, retail, operations or visual merchandising preferred
- 2+ years visual merchandising for a clothing retailer, experience in floor layouts advantageous.
- Photoshop, InDesign. Adobe Suit, Microsoft Office.
- Product Knowledge, Brand Knowledge, Store Layout, Fixture and Store Profile.
Mr Price Group Limited is an equal opportunity employer and is committed to Employment Equity.