Overview
Lead bold campaigns, build movements, and drive e-commerce growth for Yvonne Ellen, a fast-growing, playful yet premium homeware brand stocked by John Lewis, Macy’s, and Next.
The Role
We’re seeking a world-class campaign architect who can create polarising hooks, turn product drops into cultural moments, and build funnels integrating organic social, influencer activations, Klaviyo flows, and paid amplification.
Key Responsibilities
- Own campaign strategy from ideation to reporting.
- Build polarising hooks and urgency campaigns (pop-up, ambassador movements).
- Lead multi-channel campaigns (Instagram, TikTok, LinkedIn) integrated with email and paid.
- Align with Digital Marketing for paid amplification and performance tracking.
- Analyse results, iterate, and maintain constant campaign innovation.
Details:
- Part-Time: Monday–Thursday, 9am - 1pm UK (16 hrs/week)
- Location: Remote (South Africa)
- Seniority: 5+ years campaign strategy & team leadership
Include in application:
- A 15-second hook for a playful homeware launch.
- Examples of campaigns you’ve built and their results.
- KPIs you’d set for the first 90 days (and why).
Email [email protected] to apply.
Job Type: Part-time
Pay: R350,00 - R450,00 per hour
Expected hours: 16 per week
Application Question(s):
- Share a campaign you led that drove strong results. What made it work?
- How would you launch a playful product using Instagram, TikTok, email, and paid ads?
- What KPIs would you focus on in your first 90 days, and why?
Work Location: Remote
Expected Start Date: 2025/09/01
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